Unlocking Real Value Blog

Wells Revamps Wachovia Private Bank Structure - October 15th, 2009

Published inFUNDfire – An Information Service of Money-Media, a Financial Times Company
By Tom Stabile

Wells Fargo has finished a major step of its private banking business integration with the former Wachovia Wealth Management by appointing the last of about 30 regional heads on the East Coast who will oversee a range of services for high-net-worth investors with $5 million to $50 million. The restructuring caps one of the biggest outstanding tasks following Wells Fargo’s acquisition of Wachovia last year, bringing together private banking arms that were similar in size but had different organizational models.

A notable aspect of this integration for asset managers is that bank-based financial advisors in the newly reformatted organization will have access not only to the standard brokerage product platforms but also to the broader lineup of strategies available to Wells private bankers.

The newly integrated units had been geographic mirror images, with Wells mostly on the West Coast and Wachovia largely covering states east of the Mississippi River. The combined group now has 34 regional heads in the West region, and 29 in the East. Those managers report up to 12 regional managing directors overseeing larger zones. The 12 are split evenly between six in the Eastern half of the country, reporting to Stan Gregor, and six in the Western half reporting to Chuck Daggs.

Gregor and Daggs in turn report to Jay Welker, executive v.p. of the wealth management group. Also reporting to Welker are several senior executives overseeing sales, technology, and wealth advisory and private banking services and products.

Gregor says the end result of the integration incorporates elements of both business models, though on the Eastern U.S. side, it resulted in more appointments recently to regional manager positions. “We truly have looked at the way both companies were running the businesses and picked out the best of both, with the clients’ needs at dead center,” Gregor says.

The legacy Wells side, whose previous model resembled the current one, only saw a few new private banking regional managers named, but new appointments have been taking place throughout the year in the former Wachovia territory. The six eastern regional directors were named in the spring, and many of the 29 eastern regional managers have been named in recent months, with about 15 announced over the last week.

The regional managers oversee all wealth management functions for their markets, including private banking, credit, investment management, trust and estate planning, financial planning, insurance and bank-based brokerage services. They won’t oversee the financial advisors who are part of the stand-alone branches of Wells Fargo Advisors, which was formerly the Wachovia Securities brokerage.

The new private bank set-up is different from the legacy Wachovia structure in several ways, particularly in including the bank-based brokerage business line under the wealth management reporting chain. “That regional manager is held accountable for results, growth, and development of all the businesses within their geography,” Gregor says.

While the 3,000 bank-based brokerage advisors will remain licensed through the main WellsFargo Advisors brokerage, they will have a much different operating environment by reporting into the wealth management unit. They have broader access to the entire private banking division’s specialty consultants for matters such as trust and estate planning and banking tools, Gregor says. And most significantly, these bank-based advisors now have access to the entire private bank investment platform, an open architecture lineup that includes institutional-style managers and alternative investments.

“This creates a really compelling platform for our [bank-based] financial advisors,” Gregor says.

The wealth management division expects “enormous synergies” from tying in all of the different business lines under one leadership structure, Gregor says. He says the structure also “eliminates the silos that existed” and creates a team-based environment with specialists housed in the same offices as client-facing relationship managers.

“Our relationship managers are engaging with the same people day in and day out,” he adds.“They’re not just ‘renting’ a specialist that visits the market.”

The restructuring has also allowed a certain amount of consolidation through office closings, though Gregor declines to provide details.

The integration effort and adoption of the regional manager model for wealth management is attractive in theory, says Andrew Klausner, principal of AK Advisory Partners in Boston. He says the home office leaders of business units such as insurance and investment management don’t often coordinate, so it makes sense to centralize and combine those efforts at the regional, client-facing level.

Klausner says one of the keys to making such a set-up work is to ensure propercommunication between the specialists at a local level. But perhaps the most important facet is ensuring that compensation incentives reward individual relationship managers, advisors, and specialists for referring business to each other and sharing clients. “If the insurance guy has no incentive to build the entire business, it won’t work,” he says. “If you do it correctly from a compensation point of view, it can be a very good model.”

Gregor declines to describe the compensation set-up in the private bank unit.

In addition to previously reported appointments from recent weeksthe bank announced another 11 regional managers this week, most of whom shifted from similar roles at Wells or Wachovia:

• Jennifer Lee is senior regional manager for New York, coming from a post as managing director and regional manager for the Northeast region at Neuberger Berman.
• Joseph Giglia has been appointed regional manager for suburban New York in charge of the Westchester County and Long Island markets. He reports to Lee.
• John Garone is regional manager for Northern New Jersey and is based in Summit, N.J.
• Brian LaGrua is regional manager for Southern New Jersey, and in based in Red Bank, N.J.
• James Creamer Jr. is regional manager for the Mid-South Region covering Alabama, Mississippi, and Tennessee. He works from Birmingham, Ala.
• David Edmiston is regional manager for Greater Atlanta.
• Dagan Sharpe is regional manager for Greater Georgia, which cover the markets outside of Atlanta, and works from Augusta, Ga.
• Ken Solis is regional manager for the Tampa Bay region, working from Tampa, Fla. He also covers Hillsborough and Pinellas counties.
• Jason Williams is regional manager for the Miami and Ft. Lauderdale regions, and is based in Miami.
• Bradford Deflin is regional manager for the Gold Coast North Region in Florida, and is based in Palm Beach. He also covers Palm Beach Gardens, Stuart and Vero Beach.
• William Bourbeau is senior regional manager for Palm Beach County, and also is based in Palm Beach, Fla.

The Wells wealth management division also houses the newly renamed Wells Fargo Family Wealth Group that focuses on clients with more than $50 million. That unit combines the former Calibre multi-family office of Wachovia and a similar, smaller unit from Wells.

Is the Time Right to Target New Sales Channels? - September 22nd, 2009

Published in Ignites – An Information Service of Money-Media, a Financial Times Company

Written by Andy Klausner, CIMA, CIS, the founder of AK Advisory Partners LLC., a strategic consultancy serving the wealth management industry.

For asset managers looking to diversify into new distribution channels, it is important that they do so carefully and with a well planned-out and researched strategy. I urge caution because the characteristics of advisors vary greatly from channel to channel.

Expansion into new segments should be done in the context of the total marketing and support resources the firm has available — both internal and external. It also needs to be done with the assurance that operational capabilities will not be stretched. A well-thought-out plan prior to expanding distribution channels will increase the odds that any new foray is successful.

Let’s look at the three primary channels: the broker-dealer, registered investment advisor (RIA) and bank segments. Many asset managers have a long history of serving the broker-dealer world. One of the distinguishing aspects of this channel is that the concentration of advisors in offices (and often complexes) makes it easy for the external marketing representatives of asset managers to leverage their time by seeing multiple advisors quickly. This convenience has in fact increased with the consolidation of the industry, where now many broker-dealers have multiple offices in the same city.

In contrast, advisors in the bank channel are more spread out (often traveling themselves between branches). Therefore, getting in front of multiple bank advisors easily is often difficult, if not impossible. The same is generally true in the RIA channel as well, especially among the independents. From this marketing perspective, the decision of an asset manager to enter the broker-dealer channel is a much different one than the decision to enter either the RIA or bank channels.

Asset managers looking to enter the RIA and bank channels may be better served looking for alternatives to hiring a large external marketing force.

Perhaps their strategy should be focused more on developing a powerful internal marketing team that utilizes phone, e-mail, the Web and other electronic methods of communication. One tactic may be for these internal teams to forge relationships with RIA and bank advisors and thus assist the external marketing forces in leveraging their time. Such a strategy also highlights the importance of developing strong ties with the home offices of sponsor firms in order to “earn” slots at larger firm-sponsored meetings. Consider that at these events a large number of advisors will be in attendance.

As the above example illustrates, the key to success in expanding into new channels is to develop a comprehensive business plan first so that resources are allocated where they will be utilized the most effectively. In fact, the events of the past year have forced many firms to reassess the channels that they have been already been participating in. From this perspective, and as part of this analysis, it might be a perfect time to consider entering new channels if doing so would create synergies with the existing business.

What Are the Risks of a Wirehouse-to-Regional Move? - August 29th, 2009

Published in  FUNDfire – An Information Service of Money-Media, a Financial Times Company
Written by Andy Klausner, CIMA, CIS, founder of AK Advisory Partners LLC., a strategic consultancy serving the wealth management industry.

The market turmoil of the past year has certainly benefited the recruiting efforts of many regional firms at the expense of the wirehouses. In fact, many regionals have alreadysurpassed their annual recruiting goals. For regional firms, what was once a disadvantage in recruiting advisors – having to explain to clients who you are – has turned into an advantage as shell-shocked advisors look to escape the bad publicity of the wirehouses.

But advisors who are interested in moving from a wirehouse to a regional need to do so with their eyes wide open. Moving is never easy and the grass is never as green as you think. I am not taking sides on which type of firm is better; remember that in many cases, an individual advisor’s success and fit with a firm is specific to his or her personality, and the firm’s ability to support their client base. However, there are a few items that advisors contemplating this move should consider and factor into their decision-making process:

  • Product development. Wirehouses have traditionally introduced products sooner than regional firms, in many cases by several years. While the firm that you are being recruited by will try to accommodate your business and add investment platforms to accommodate you, be realistic in your assumptions. Remember that at a regional, differences may exist in how much of this will happen, how quickly and how the quality will compare.
  • Service. Regional firms have traditionally been able to “sell” the fact that you will be a bigger fish in a smaller pond. They have been able to convey how the advisor will receive more personalized service and have access to the firm’s top executives and support staff. You should confirm that the recent market crash has not resulted in staff reductions that will cancel out this benefit.
  • Culture. Mergers among the wirehouses have undoubtedly changed many cultures. If the regional firm you are considering is independent, you need to remember that further overall industry consolidation is likely. Consider, too, that it’s not out of line for the trends of a few years ago to reappear.
  • Technology. Historically, wirehouse have had a large advantage in technology. Their IT budgets are larger as are their internal staffs. This has made their product development and enhancement initiatives more efficient and timely.In a case where the regional has been purchased or merged in the recent past, ask questions about the senior management. In these circumstances you will probably hear thateven though the firm has been purchased by another regional firm, the management is intact and the firm has been left alone. You need to consider what happens when these executives retire or leave. Keep in mind that the likely succession will include more day-to-day involvement by the parent company.

For all of these issues, it is important to take the long-term view. Contemplate what might change in each of the above areas over the next one to five years and how such changes might impact your business, your clients and your quality of life. By doing so, you make the decision with your eyes wide open. You will not be overly influenced by current negative events at your present firm or by over-enthusiasm garnered from the people recruiting you.

What’s Best Way to Frame Poor Performance? - August 14th, 2009

Published in FUNDfire – An Information Service of Money-Media, a Financial Times Company
Written by Andy Klausner, CIMA, CIS, the founder of AK Advisory Partners LLC., a strategic consultancy serving the wealth management industry.

In today’s environment, where the confidence of investors has been shaken by many nonperformance issues, how investment managers frame poor performance is more important than ever. Above all else, honesty and full transparency are necessary.

Remember that a lot of money is in motion these days. Many investors feel the need to make a change for change’s sake, not necessarily for any rational reason. In this environment, when investors are more likely than not to become spooked, underperforming managers must be clear and confident in their conversations with clients.Clients appreciate honesty. So rather than try to mask poor performance, underperforming managers should begin with a simple statement of the facts. They must explain that they did underperform and then explain why. Further, they must make it clear upfront that their goal in explaining their performance is not to make excuses. Rather, the objective is to make surethat the client has a very clear understanding of why the underperformance occurred. You might go so far as to tell the client that you do understand if they make a change – as long as they are doing it for the right reason and with a full grasp of the facts.

Give specifics about why you underperformed – a missed stock pick (or two), poor sectorallocation, too much cash, etc. This explanation may very well be the same whether you are talking about your relative performance as compared to a benchmark or relative to your peer group. Next, it’s important to explain to the client what you learned from the mistake, what you will do to prevent identical mistakes in the future and how this knowledge will make you a better manager.

It’s also appropriate for you to describe some of the things that you did well, in order to reinforce why they hired you in the first place. Also, frame the quarter’s performance in along-term context. Importantly, if you believe that your portfolio may continue to underperform for a quarter or two, let the client know this as well. Remember that, above all else, clients do not like surprises.

End by thanking the client for their business, show empathy for their position and help them leave the meeting with a positive attitude about you and your firm regardless of what they ultimately decide to do with their investments.

Poll: Fund Industry Confident in Its Post-Crisis Strategy - July 15th, 2009

Published in Ignites – An Information Service of Money-Media, a Financial Times Company
By Greg Shulas

Fund industry professionals overwhelmingly believe their firms are well positioned to deliver product and services that satisfy investors’ post-financial crisis needs. That’s according to a majority of Ignites poll respondents.

Roughly 73%, or 177 voters, said their firms are well situated for the retail investing environment that’s been shaped by the economic downturn. That made it the topsentiment expressed in the Ignites survey on how well prepared fund professionals believe their firms are for a more challenging business environment.

Of the majority, 41%, or 99 voters, said their firms are well positioned for the post-crisis landscape, while 32%, or 78 voters, said their companies are very well positioned.

Meanwhile, a mere 11%, or 25 voters, said their investment companies are at acompetitive disadvantage, making that the poll’s least popular option.

Approximately 16%, or 39 voters, gave their firm mixed reviews, saying that the investment company’s preparedness is no better or worse than their peers.

The survey’s findings differ from a recent KPMG study of global investment executives in which 65% said their company’s top management lacked vision and posed a major obstacle to change during the financial recovery.

Further, 90% of U.S. respondents polled had no confidence in their firms’ upper management. The KPMG study’s respondents included investment managers and institutional investors, such as insurance companies, pension funds and sovereign wealth funds. The retail investors it surveyed included wealth managers and family offices, the latter being an advisor group which mainly serves sophisticated high-net-worth investors.

In contrast, the Ignites poll reveals a mutual fund industry that’s largely united in its postcrisis strategy.

Ignites has reported how fund companies have responded to market turmoil by developing new products and strategies that complement the needs of a more skeptical and conservative investor base.

Investment companies have explored developing retirement income funds that seek to provide steady income and relative stability through a form of guarantee, as well as funds that are less correlated to the equity and fixed-income markets.

Investment companies also have been tailoring their wholesaler and customer support services to address investors’ and end-clients’ concerns about investment losses and future financial planning

Andy Klausner, founder of AK Advisory Partners, a strategic consultancy serving the wealth management industry, says mutual fund companies are wise to distinguish themselves as providers of best-of-breed client servicing ideas to advisors.

“These ideas should not only include talking points on the performance of their particular funds, but more importantly general servicing ideas that will help them with their entire book of business, as this will help build advisor loyalty to them,” Klausner says.

Precisely 241 Ignites subscribers participated in the survey as of 3 p.m. Tuesday.

The poll is an unscientific sampling of Ignites’s audience. Readers voted only once on a voluntary basis. Ignites’s audience consists of money managers, service providers and financial advisors.

Poll: Most Assets Follow Advisors to New Firm - July 1st, 2009

Published in FUNDfire – An Information Service of Money-Media, a Financial Times Company
By Gregory Shulas

Wealth advisors who leave for a new wealth management firm can expect to bring over the bulk of their existing clients’ assets during the transition. That’s according to a majority of FundFire poll respondents.

Roughly 62%, or 351 voters, said that half or more of an advisor’s assets move with them upon switching firms. That made it the top sentiment expressed in the FundFire poll on the percentage of assets that follow advisors who switch firms.

The majority sum included 42%, or 236 respondents, who said 50% to 75% of the advisor’s book make the jump to the new firm, as well as 20%, or 115 voters, who said 75% or more of assets come over during such transitions.

In contrast, 38% of the respondents, or 214 voters, indicated that less than 50% of assets follow an experienced advisor leaving for a new firm.

Of the minority tally, nearly one-third, or 167 voters, said 25% to 49.9% of existing assets leave the old firm with the departing advisor, while just 8%, or 47 voters, said less than 25% of client assets make the switch.

The FundFire poll’s findings contrast with a recent Wall Street Journal report that suggested only 25% of client assets are following departing advisors, compared to 50% in the past. This, the Journal said, coincides with a trend where clients are reportedly sticking with wirehouses when advisors depart, instead of moving with them.

High-net-worth investors are increasingly having second thoughts about making such transitions with their advisors, says Andy Klausner, founder of AK Advisory Partners, a strategic consultancy serving the wealth management industry. The hesitance can be attributed to how the credit crisis has decimated investor confidence levels, he says.

“Before, clients would go with advisor without thinking about it. Now they are giving a lot of thought to this,” he says. “Clients are becoming smarter. The trust factor is not what it was.” However, Klausner notes that most advisors will not leave a firm if they know at least 50% of clients won’t go with them.

As of 3 p.m. Tuesday, 565 FundFire subscribers participated in the survey.

Participants were self-selected and were only able to vote once. While wealth advisors were the poll’s main target, other FundFire readers had the ability to vote. The publication’s overall audience consists of asset managers, institutional investors, consultants, financial advisors and service providers.

Is Open Architecture in Danger of Cuts? - June 8th, 2009

Published inFUNDfire – An Information Service of Money-Media, a Financial Times Company
Written by Andy Klausner, CIMA, CIS, the founder of AK Advisory Partners LLC., a strategic consultancy serving the wealth management industry.

Open architecture should not be a victim of the current financial crisis. This form of investing has been synonymous with offering best-of-breed choices to clients. For sponsor firms, to cut back or hold off on this important competitive advantage in a reactionary manner would be a mistake.

Certainly wirehouses, RIAs, family offices, banks and regional brokerages, among others, have felt the pinch of the economic crisis – many if not all have made expense cuts to counteract reduced revenues, and staff downsizing has been all too common. There have also been cuts to product managers and product specialists who play a key role in strengthening fee-based open architecture platforms and getting advisors to use them. And no doubt many platform expansion efforts, such as unified managed account and unified managed household rollouts, that were planned before the crisis have been pushed back due to wider cost-cutting initiatives.

But as the economy has begun to shows signs of recovery over the past few months, many firms have begun to look forward and plan for the future. We have been encouraging clientsto begin talking more about their “Rebound Plan” – a forward-looking effort to demonstrate toclients how the firm has successfully weathered the economic turmoil and positioned themselves for long-term success. Bank of America’s reported decision to attempt to sell its proprietary money management arm, Columbia Management, while keeping a large minority stake in BlackRock, is an example of how a company can strategically plan for the future in a pro-open architecture way.

But uncertainties do remain. One example is the continuing ambiguity surrounding Morgan Stanley Smith Barney, where it is unclear whether the combined operation will sell proprietary product from Morgan Stanley Investment Management. Wealth management sponsors that have made smart and necessary cuts can and should still offer open architecture as part of their value proposition. Remember, as firms look to grow in the future, the winners will be able to pick up advisors (whether through acquisition or recruiting) at the expense of those firms that have deemphasized investment platforms. Top-notch advisors are used to operating in an environment of open architecture platforms. I do not believe that they will settle for anything less in the future.

Realistically, wealth managers that find it necessary to cut or hold off on offering vital services will probably be forced to merge with a rival or be sold outright. I believe that small to medium-sized firms are going to find it harder and harder to offer top-notch products and services as stand alone organizations. Clients are scrutinizing their advisors and the firms they do business with more carefully. Explaining “smart” reductions should be easy; but if your product and service offerings are not competitive, you are at great risk of losing clients.

Two RIA Buyers Hone Focus to High-End Firms - March 13th, 2009

Published inFUNDfire – An Information Service of Money-Media, a Financial Times Company
By Tom Stabile

Two outfits rooted on opposite sides of the country are basing future growth on acquiring uppercrust independent advisor firms, and both plan to close more deals this year.

Denver-based First Western Financial recently bought an independent registered investment advisor (RIA) firm in California, and has three more acquisitions set to close in the next three months. And Samoset Capital Group of Darien, Conn., has been ramping up to obtain majoritystakes in RIAs or to lift-out wirehouse teams, in both cases focusing on advisors with $500 million to $3 billion in assets.

Both are targeting advisors who roughly serve the $2 million to $25 million investor. Each outfit also offers an open architecture platform for most or all investment vehicles. And one firm already has private banking and trust services; the other plans to add those capabilities in-house.

First Western and Samoset are each aiming at a “sweet spot” of advisors that cater to investors who are “too big” to get tailored attention at a broad-based wealth manager but “too small” to fit into elite environments, such as multi-family offices, says Andrew Klausner, principal of AK Advisory Partners, a strategic consultant in Boston.

“The RIA marketplace has been and will continue to be a driver of growth in wealth management,” Klausner says. But he adds that while it’s a good time to have a growth model based on buying RIAs, these firms need to ensure they are presenting a unique value proposition, both to the advisors they want to acquire and to the investor end-clients.

First Western’s most recent acquisition is its seventh of an RIA, says Scott Wylie, the boutique bank’s chairman and CEO. Wylie is a former chairman and CEO of Northern Trust Bank of Colorado, and he co-founded First Western with Warren Olsen, who is vice chairman and CIO and a past president of Morgan Stanley’s mutual fund business.

First Western closed on its acquisition of GKM Advisers of Los Angeles, an RIA with $353 million in assets under management, on April 30. It now has three offices in California, one in Arizona, and five in Colorado. And it intends to continue growing in the Southwest and Western regions by acquiring more RIAs, Wylie says.

“It’s definitely an integral part of our strategy to expand into new markets,” he adds. “We’re a pretty unique strategic buyer, and that was true two years ago, it’s true today, and it will be true two years from now.”

The First Western model entails acquiring the RIA and then adding private banking and trust specialists, along with its technology infrastructure, which includes proprietary systems and a trust operations platform. Each location operates as a local boutique with its own board andofficers, but it takes on the parent name.

The firm has $2.5 billion in assets under management, focusing on the $2 million to $20 million client, Wylie says. He adds that the firm has capital in place to continue making acquisitions, with a focus on the Western U.S., in part because of a belief that the market is distinct from the East Coast version.

Wylie says while private banks on the Eastern side of the country work with a lot of intergenerational clients and families with “19th Century” wealth, the focus in the West has more of a first-generation flavor, with entrepreneurs and other “wealth creators.” And he says that begets a different culture, because clients in the East tend to want to have their wealth “taken care of,” while Western clients are more likely to want private bankers who treat them as partners.

First Western’s investment approach, overseen by in-house staff, combines proprietary strategies – largely separately managed accounts (SMAs) for domestic equities and fixed income – with similar third-party manager options, as well as outside managers for alternative investments and specialty asset classes.

Back East, Samoset’s inaugural acquisition closed last year, but it was an anomaly, says Peter Milhaupt, head of sales and new business development. The outright purchase of Baldwin & Clarke Advisory Services, an RIA with $120 million in assets under management, doesn’t fit the core model Samoset intends to employ, which will focus on obtaining stakes of 51% to 75% of advisor firms.

“We’re leaving a meaningful equity position with the partners,” Milhaupt says. “It’s built around the premise that we’re truly partnering with RIA firms.”

That original deal, self-financed by Samoset’s 15 partners, helped to jump-start its platform, which combines asset management with financial planning, estate planning and insurance services. Samoset also intends to acquire a private banking and trust division, Milhaupt says.

Two pending acquisitions are now in “active discussions” and others are in earlier stages, both with existing RIAs and with wirehouse advisor teams eyeing a move, Milhaupt says. Samoset will offer them elements such as an open architecture investment lineup, built with an internal due diligence team; succession planning financing; a client planning and reporting system that can take in liquid and illiquid assets; and a suite of advisor practice systems to handle matters such as portfolio accounting and trade order management.

Samoset will also handle central matters such as compliance and human resources, as well as marketing and best practice research. The firm plugs into five custodial partners.

While the model is akin to “holding companies” that had been active buying up RIA firms in recent years, Samoset appears to be aiming more exclusively to high-end firms than its peers. It also will offer access to its platforms on a private-label basis to similarly focused RIA firms.

Milhaupt says the goal is to create a national brand, though the early focus will be on the East Coast. The plan entails opening 10 to 12 “beachhead” offices that will serve as hubs for other offices, including acquired RIA firms, within their regions. “The last thing we want is to have hundreds of offices dispersed around the country that need to be managed individually,” he says.

Crisis Hurts Small Managers Most - March 7th, 2009

Published inFUNDfire – An Information Service of Money-Media, a Financial Times Company
Written by Andy Klausner, CIMA, CIS,  the founder of AK Advisory Partners LLC., a strategic consultancy serving the wealth management industry.

While no segment of the financial services business has been shielded from the devastating effects of the credit crisis, the outlook for many smaller investment management firms seems particularly dire. As such, I believe that the next 12 to 18 months will be characterized by a wave of mergers and firm closings.

Particularly hard hit will be small firms (managers with $1 billion or less under management) and mid-size firms ($1 billion to $2 billion under management). While many managers above that threshold will continue to lay-off staff and reduce costs, many in this larger segment of the marketplace should survive relatively intact and perhaps become more diverse as they buy up some of the firms that can no longer remain freestanding.

My bleak outlook for smaller and mid-sized investment managers results from the fact that these firms are being squeezed on multiple fronts.

  • These managers will be impacted externally by the significant changes taking place among their distribution relationships. As the larger sponsor firms continue to consolidate on both the retail – Smith Barney and Morgan Stanley– and institutional – Callan Associates and Mercer– sides of the business, opportunities for smaller andmid-size managers will inevitably decline. In addition, there will probably be few opportunities for managers to add additional strategies or enter new programs with  these merging wealth management sponsors until the current sponsor integration process is complete. The same goes for managers seeking to stand out to institutional consultants who are integrating their operations together.
  • These shops will also be impacted internally by the economic reality of lower revenues (resulting from lower AUM) and higher operational costs (resulting from theincreased need for transparency). This will affect their internal profitability and thus their long-term viability.
  • Last but not least there is of course the issue of performance. Any manager thathas not performed in line with its peer group is especially vulnerable in today’s market environment. Firms that are smaller and have only one or two strategies will find it hard to survive.

On the retail side, as trends lead to fewer but significantly larger sponsor firms (with tens of thousands of advisors), the pressure on managers to have larger marketing teams will also increase. And as more advisors join or start their own registered investment advisor firms, the independent distribution channel’s decentralized nature will add to a manager’s cost of sales support and client service. Advisors and clients will also continue to need a lot of handholding and they will increasingly look to their managers for support – both in-person and via value-added materials. The annual cost to compete in this marketplace may just become too high for firms with limited resources.

On the institutional side, standards for new managers will continue to increase. There will be stronger demand for increased transparency, verifiable operationalcapabilities, and well-documented compliance procedures. Firms with greater resources available to them will be better equipped to satisfy the increasing scrutiny of institutional consultants and sponsors. Those firms without the staffing and systems to rise to the occasion will face dwindling prospects.

For all managers, it is more important than ever that they be able to clearly articulate their value-added proposition and demonstrate why they should be considered for particular assignments.

Nevertheless, for all of the above reasons, it seems clear that the investment management market of the future will be characterized by fewer and larger firms. Along the way, all firms will see pain. Smaller firms will have to merge or close. Larger firms will also have a rough time – witness Harvard Management Company’s recent decision to lay off 25% of its staff.

But the larger firms have the resources to survive. They will emerge as the winners. Whether bigger will be better for clients long-term will not be known for many years.

How Vital Are Wholesaler Credentials? - February 23rd, 2009

Published in Ignites – An Information Service of Money-Media, a Financial Times Company
Written by Andy Klausner, CIMA, CIS, the founder of AK Advisory Partners, a strategic consultancy serving the wealth management industry.

The more impressive the credentials wholesalers possess, the greater the chance that they will be able to meet with and form a meaningful relationship with top producers. This is especially the case in today’s tumultuous times, as producers have little time to waste. The key for any wholesaler is establishing credibility with the branch office’s gatekeeper and the top producers. As the number of wholesalers has increased over the past decade, it’s not a given that every wholesaler will be allowed into branches.

The best way to remain on the list of people allowed to visit the branch office is to develop these key relationships. And in that first meeting, the firm you work for is as important as your sales pitch in communicating the value that you will be able to add on an ongoing basis. Especially with larger producers, those with clients with varied and complicated needs, a wholesaler’s ability to “talk the talk” and “walk the walk” is very important. So whether it’s an advanced educational degree such as an MBA or certifications such as the CFP, the more the wholesaler can exhibit a firm industry knowledge base, the easier establishing credibility will be.

Also, remember that the first question a large producer will ask wholesalers is if they have ever been in production. For those that have not, impressive credentials are the next best things to highlight.